Emma Banks
Co-head, Creative Arts Agency
Industry ‘super agent’ on working with music’s biggest names, running their multi-million-dollar global tours – and winning the 2018 MITS Award
As co-head of Creative Arts Agency, music industry agent Emma Banks leads a £200m business with 2,000 employees. Her clients include some of the biggest names in music such as Florence + The Machine, Katy Perry, Kylie Minogue, the Red Hot Chili Peppers and Muse. During her 25-year career, she has received a number of industry gongs – including the 2018 MITS award for her “significant contribution to the UK music industry”, having been hailed “a trailblazer for women”. In this in-depth interview, she shares the secrets to spotting and nurturing emerging talent – and reveals the mountain of decisions needed to get multimillion-dollar tours on the road.
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